Founded by Gene and Elaine Williams, Athletes Untapped connects families with trusted private coaches for personalized, face-to-face training. As former college athletes and private coaches, Gene and Elaine realized the potential of private coaching to shape young athletes’ futures. Seeing a gap in the market for a coach-centric platform—similar to Airbnb for rentals—they launched AU. Their vision is to help millions of young athletes succeed by combining their deep knowledge of sports with innovative technology, making private coaching accessible and impactful for all.
Our basketball training emphasizes dribbling, shooting, and mental toughness to help athletes excel. Athletes Untapped coaches focus on honing technique and consistency, boosting confidence and refining skills. Beyond the court, they prioritize mental toughness to help players overcome challenges. With firsthand experience as former college and pro athletes, our team knows the importance of a complete approach to training, preparing players for success in every aspect of the game.
“He motivated my son to really work on his basketball skills and gave him so many tools to improve his game. He’s also been a lot of fun for my son to work with – he’s friendly, outgoing, approachable and just a great coach!”
“I was just amazed at the way she elevated my daughter’s basketball skills and boosted her confidence!”
“My son has been taking basketball lessons for a few months now and we are so pleased with his progress and increased interest and understanding of the game. Coach is easy going and patient and offers a variety of drills to keep it interested! My son has become so much more confident!”
At AU, our coaches are leaders in the industry, with years of experience and a deep love for the sport. They understand the unique challenges athletes face and provide personalized training to help you overcome them. Whether you need to develop skills, sharpen your focus, or build confidence, our coaches are here to ensure your success.
“Coach Soutiri encourages my son to go further than he normally would. It gives my son confidence, which we as parents try to do but doesn’t always work. I believe my son has developed the confidence he needed to play his favorite sport again. “
” My son’s only prior experience was two years of little league baseball, but his confidence has changed drastically since working with Jake. I highly recommend Jake – he is hands down one of the best sports instructors I have ever encountered!”
“Alex is a phenomenal coach!! She immediately identified the things my boys needed to work on and made it fun for them. She was able to make a significant change in my boys dribbling technique in the first session. Highly recommend!!”
